Volvo India announces plans for 2010

Volvo auto India aimed to sustain its bullish growth of 49 per cent in 2009 in the current year also and has aggressive plans to expand its product portfolio and spread out its dealer network across the country.

Starting with the launch of the all new diesel Volvo S80 with twin turbo technology and the much awaited Volvo XC60 with the revolutionary ‘City Safety’ technology in the first half this year, the company also plans to introduce Volvo S60 post its Global launch Volvo Auto India MD Paul de Voijs said in a relese here.

He said ”India is the next growth destination in the Asia Pacific region and Volvo Cars is committed to be a part of that growth. In keeping with our strategy until now we have concentrated on laying a strong foundation for our brand. Our mantra for 2010 will be to strengthen our presence in the country. Our goal is to become a trusted automobile luxury brand in the Indian market.” On the dealership front Volvo plans to expand the current dealership base by additional 3-4 dealers targeting cities such as B angalore, Jaipur, Ludhiana, Goa and Kolkata. Its existing operational dealerships are in Delhi, Mumbai, Kochi, Chennai, Hyderabad, Pune and Chandigarh.

”Moving forward we will focus on creating a more powerful, modern and at the same time warmer image of the brand. Safety has always been a cornerstone of the company philosophy. The next step would be to continue to maintain and strengthen that with a holistic approach towards innovative technology” de Voijs said.

Source: UNI

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